Prudential Monetary has teamed up with bereavement help platform Empathy to offer beneficiaries with a set of sources to assist them by means of the grieving course of.
Empathy is a know-how firm that gives grief help, property planning and probate by means of life insurance coverage advantages.
Beneficiaries could have entry to instruments designed to help with varied points of bereavement corresponding to funeral planning, composing obituaries and managing property settlement.
As well as, beneficiaries can seek the advice of with care managers who present personalised help with duties, choices and challenges in the course of the grieving course of.
The sources out there by means of this partnership embrace a beneficiary hub, a wellness journal and help with insurance coverage claims.
Prudential Group Insurance coverage Product and Underwriting head Jessica Gillespie acknowledged: “By enhancing our beneficiary help, Prudential is reaffirming its dedication to offering entry to holistic help to our prospects within the moments that matter.
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“Our aim is to be the rock our policyholders and their households can depend on by means of each stage of life, not solely with monetary safety but additionally with the emotional and sensible help after they want it most.”
Empathy co-founder and CEO Ron Gura mentioned: “Our relationship with Prudential is a unprecedented alternative for us to assist extra households by means of the complexities of loss by mixing superior know-how with heartfelt care. Collectively we’re taking a giant step towards making a world the place each particular person receives the help they want after they want it most.”
Earlier this month, Prudential Monetary named Andrew Sullivan as its subsequent CEO, efficient 31 March 2025.
